Reach and Influence Mastermind
A highly curated group of impact-driven entrepreneurs committed to sharing their hard-earned lessons to help others succeed on their journeys.
The Power of
Companions on the Path
In December of 2024, I found myself in Charleston at an intimate Mastermind in support of Stu and Amy McLaren's Village Impact Charity.
The room was filled with thought leaders like Jefferson Fisher (who has 6m followers on Instagram), Michael Bungay Stanier (who has sold over a million copies of his self-published book The Coaching Habit) and Amy Porterfield (who has sold over 100 million dollars in online courses).
Village Impact Mastermind (Photo Credit: Michael Bungay Stanier)
Somehow, I made the cut. Don't ask how, because I couldn't tell you.
But as they say, if you're the smartest person in the room, you're in the wrong room. I was definitely in the right room, and an anxious mess as a result.
On the last day of the Mastermind, everyone participated in a live webcast to raise funds to build schools in Kenya. One by one, we spoke into the camera, each answering a single question…
What do you think is the biggest opportunity for business owners?
I was battling impostor syndrome and felt the pressure to say something profound. I decided to take a deep breath and instead, share something that I believe with every bone of my being.

" No matter what you're striving to achieve, the biggest opportunity for many of us is
to curate a core group of
companions on the path. "
“Show me your friends,
I’ll show you your future.”
From left to right: James Clear, Tim Urban, Nir Eyal, Shane Parrish, Josh Kauffman, Steve Kamb, Eric Baker and Ryan Holiday
In 2014, James Clear met Ryan Holiday at MMT Toronto, where Ryan convinced James to package his wisdom into a book.
At the time, James was a successful blogger with 48,000 email subscribers. Committed to writing the best book he could, James set himself up for success by handpicking a core group of companions on the path.
He rented an Airbnb in Sedona and brought together a collection of peers to share best practices. Some people in the group had just published books, while others, like James, were still working on theirs. But they all shared a common goal: to share their wisdom with the world.
Nine years later...
Tim Urban gave one of the most-watched TED talks of all time, with over 75 million views.
Ryan and Shane Parrish have built massive self-help podcasts.
Several have become New York Times best-selling authors.
… And James?
In 2018, he released one of the biggest Non-Fiction books of all time with Atomic Habits. A book that has sold over 30 million copies to date.

A powerful Reminder that…
no matter your goals this year, surrounding yourself with the right people is invaluable — our biggest achievements always carry the fingerprints of others.
Putting together something like this has been a long time coming...
For the last decade, Kandis and I have had the privilege of serving a beautiful collection of entrepreneurs through MMT.
It's hard to serve two masters.
MMT's diversity is one of its special features. Our members come from various stages of life, business, and industry. However, this diversity also means it's challenging to cater to everyone's needs and desires.
The commonality that unifies all our members is a focus on shifting from success to significance. Some are choosing to do this by building great companies, while others are focused on sharing their voices.
In our intake forms over the years, we've asked a forward-focused question:
… "What do you hope to be doing three years from now?"
Without fail, the most common responses are:
Speaking, Youtube, Podcasting, Packaging their wisdom in a book... all in service of catalyzing their hard learned lessons and supporting others on their journey.
We've noticed a growing interest in thought leadership within our community. In fact, our highest-rated and most-attended roundtable at our more recent MMT Gathering was on this topic. While we try to host sessions throughout the year to support those on this journey, we need to balance our programming to serve everyone.
For those who are invested in sharing their voice and wisdom as an area of focus, this group is designed to help move the needle.
Selfishly...
Expanding my reach, but more notably, building relationships at scale is a key focus for me. I have personally shifted a lot of my focus into thought leadership. Laying down the groundwork for the next decade for projects that will include multiple audiobooks, traditional books, and a podcast.
Plus, there's little that brings me more joy than seeing smart people get the spotlight they deserve.
Through MMT, I've been lucky enough to have a front row seat to the careers of friends including:
The world needs less noise and more authentic voices.
So, I decided to launch a Mastermind geared to supporting a highly curated group of entrepreneurs who are committed to sharing their hard-earned wisdom.
This is not for those who want to A.I everything and have chatbots to masquerade as themselves online.
We’re all for leveraging certain tools, but this is for those with a message to share. They have a unique voice, a fresh perspective and want to grow alongside a core group of companions equally committed to the journey.

Who is this for?
Our members typically fall into two camps…
The Overwhelmed but motivated.
Those who’ve wanted to prioritize their personal brand but have felt overwhelmed about where to start. They’ve dabbled but struggled to stay consistent, unsure which platform or strategy was right for them.
The Consistent but
Frustrated.
Those who’ve been consistent but haven’t seen the traction they envisioned. In many cases, they've seen others, less qualified, start later and surpass them. This has led them to a crossroads: “Should I keep going
or finally commit to going all in?”
The common thread among them is a deep commitment to sharing their voice with the world and recognizing that
now is the time to invest in themselves.
Interested?
The chemistry between members is magical, and as with MMT, a synergistic fit is essential.
If you're interested in being considered, I invite you to book a 20-minute exploration call with me. Even if there’s no space in the group at the moment, I may be able to point you to other groups and resources that may be supportive.
Please only book a call if:
You're an entrepreneur
You have a unique voice, perspective, and set of experiences to draw from.
You have a deep desire to package your hard-earned wisdom to support others on their journey.
Now is the time to commit and make investing in your personal brand a priority.
If you don't meet these criteria, this likely isn't the right fit. The intimate, high-touch nature of this group means alignment is everything.
Jayson Gaignard